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Focus Forward Media

Cooking Up Content With Raising Cane's

In February of this year, we got a contact form through our website, and it was from Raising Cane’s. Yes, the chicken finger chain! We were psyched to have such a well known name reaching out to us.


 

A screenshot from an email from the Raising Cane's team.

*Email from RC team

 

They were expanding locations and opening a new Raising Cane’s about 10-15 minutes from Providence, over in Seekonk, Massachusetts. At each grand opening, they would have a photographer + video production team to capture the day, so they were looking for coverage for the Seekonk location opening.


image of raising cane's building in Seekonk, MA.

We were available and of course thrilled to capture it. Our team arrived early that morning to setup for the grand opening, and capture some exterior shots of the building. The corporate team from Raising Cane’s was there doing raffles, giving away some knick-knacks and greeting customers.



2 Raising Cane's employees standing outside a new location smiling.

a Raising Cane's employee smiling behind a table.

Badges from Raising Cane's for a giveaway.

They even did a giveaway where 20 lucky customers would win free Raising Cane’s for a whole year!


By the time they opened the doors and let everyone in, the store was packed! We captured tons of photos, got some great video, and had an awesome time working with the RC team.


Their team handled the editing of the footage, but we put together our own short video for our Instagram that included some behind the scenes too. Check out some of the photos below, as well as the video on our Instagram!




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